With Snowplow, another important business intelligence tool is directly supported by Visitlead. In contrast to the other supported solutions (Google Analytics, Piwik, Kissmetrics and Mixpanel), Snowplow is a tool which aggregates the data from different sources and visualize it as a dashboard. If you would like to know more, check out the Snowplow website. snowplowanalytics.com
About Snowplow Analytics
Snowplow Analytics provides an event analytics platform which enables clients to collect granular, customer-level, and event-level data from multiple platforms, including web and mobile - and now Visitlead Live Chat events too. For advanced data analytics all data are loaded into structured data stores as base for other Business Intelligence tool to realise data mining, data visualisation (with Looker and/or Tableau) or data modelling (with R and/or pandas).
Snowplow customers, are retailers, media companies and other BigData owners. Snowplow is an open source platform - free to download, giving a complete ownership and control over all event data.
SnowPlow und Visitlead
How do the two systems fit together? What are your advantages for customers?
Complete the "Customer Journey"
Visitlead delivers a missing mosaic in the puzzle on the customers journey from the first touchpoint to the final order. It's an advantage to see your clients and customers as transparent and complete as possible. With all the interactions in the entire process - the so-called "Customer Journey".
And on this track, Visitlead and its functions are at a sensitive point in the sales process. Exactly when marketing activities were successful and bring traffic to the website and it is about converting these traffic into revenues. This conversion factor is a main key to success and one of the most important indicators - which can with VISITLEAD significantly improved.
VISITLEAD your direct relation to prospective clients on your website
Visitlead is the only direct link to the visitor, the potential and prospective customer, with the amazing opportunity to communicate by - voice, text and video. For sales oriented cases a decisive difference and advantage.
All Visitlead interactions triggered by chat, but also events from Widgets or ExitIntent are sended automatically to Snowplow Analytics.
Integration / Installation
SnowPlow is automatically detected by VISITLEAD and loaded with event data via an API. A configuration or adaptation is not necessary.
The decisive advantage on the Analytics side is obvious. Click rate, reach and effectiveness of website widgets and live chats are included in the totality of the data and the entire datamining!
Currently supported analytics solutions
- Google Analytics
- Snowplow (neu)
LiveChat Software für Snowplow
Whoever is looking for a perfectly integrated LiveChat solution for his Snowplow installation has a perfect solution with VISITLEAD.
This new feature is included in all packages! You can simply try the function yourself and create here an account. Or you contact us directly by phone +43 7247 503150, we will be pleased to advise you.